Press Release

Preetisheel Transforms Stylish Boman Irani into an Urban Common Man

September 13: Ace character designer Preetisheel Singh D’souza has sprung up yet another surprise with her transformative looks for actor Boman Irani in the latest Ambuja Cement ad.

The versatile and stylish Boman plays a simple common man in the ad, who is desperately seeking a bank loan from a resistive bank manager played by another talented actor, Vinay Pathak. When Boman’s loan doesn’t get approved, he ends up hatching a plan to rob the bank.

Boman is shown aging as time passes, with the situations in the ad taking a hilarious turn. In contrast to the funny tone of the ongoings, Preetisheel has designed some unique desi urban common man looks for the actor which add to the charm of the proceedings in the ad.

https://www.youtube.com/watch?v=jpLM1sUXD4Y

The hair, makeup and prosthetic character designer are currently tapping new horizons by creating medical prosthetics as well as planning a makeup and prosthetics school in Mumbai.

On the film work front, she is gearing up for the release of Allu Arjun’s Pushpa, where the southern superstar has been given a very raw and rustic look.

Apart from that Preetisheel’s recent work for Ekta Kapoor’s web series Cartel has also been in the news. The way the makeup and prosthetics specialist has transformed actress Divya Agarwal, designing five different characters for her, is to be seen to be believed.

 

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